Digital Strategist, Client Strategy & Services

Company: Bold Orange
Location: Minneapolis
Posted on: February 25, 2021

Job Description:

About Bold Orange:Bold Orange is a customer experience company. We believe authentic human connections are the single most important driver of business and societal progress. We exist to create these connections across the customer lifecycle, from acquisition to engagement to retention. Our culture is one of curiosity, collaboration, proactivity and always bringing the outside perspective to our customers.Position Summary: The client strategy position will play a critical role in delivering excellent strategies and work for our clients. Your role will be to understand the business objectives of the client and work closely with the Director in the development of the strategies that we recommend for them. From there, you will lead the delivery of the execution plan which includes leading the Bold Orange delivery teams in bringing the plan to life and to market.As part of the day to day, you'll be working directly with various client roles, as well as internally with the Bold Orange team members. You'll be expected to work with product, sales, marketing, analytics, operations, technology and creative teams to complete deliverables. You'll be responsible for guiding the strategy and creating the briefs needed to guide the work.--You will be the point person for working directly with the clients and answering the internal questions needed to deliver the work. Throughout projects, you will support and present work to the clients.--In addition, you will partner closely with Project Management to ensure timing expectations are clear and work is being completed on time.For Bold Orange, you'll be responsible for driving top ratings in client satisfaction by delivering flawlessly and establishing Bold Orange as a critical partner. This role is focused on supporting organic growth within existing accounts.Lastly, we want to see your curiosity come to life at Bold Orange. Our mantra is to Stay Curious, Stay Bold, and Stay Brave. We love talent who has a passion for life and digs in to make every moment matter.Position Duties and Responsibilities:* Work closely with Client Directors to develop and deliver recommended strategies related to solving business problems.* Provide thought leadership, particularly in the area of technology usage, tool assessments, and optimization opportunities, to both clients as well as to the broader Bold Orange team on an ongoing basis.* Identify technology solutions that will enable and advance client's key business strategies.* Lead the delivery teams by working closely with project managers, technology, analytics, creative and operational teams, reviewing and providing feedback on deliverables.* Participate in identifying solutions across channels including email, website, mobile, direct mail, display ads, paid social and other media with a heavy emphasis on the technology aspect of executing in these channels.* Write and present project briefs when executing projects.* Present strategies and deliverables to clients through engaging storytelling.* Partner closely with project management to ensure clear expectations are set.* Manage feedback and provide clear direction to internal teams.* Manage client expectations throughout the life of the work.* Review and provide feedback on creative designs and strategic solutions.* Partner closely with cross-functional teams including marketing, creative, operations, call center, finance, analytics, operations, product, technology, and senior management.* Monitor and proactively report out on best practices and overall market trends.* Other duties as assigned by leadership.Required Qualifications:* Bachelor's degree in business, marketing, communications, public relations or equivalent work experience* 5+ years relevant work experience across MarTech, CRM, Digital, 1to1 marketing, loyalty program development, social and paid media with a heavy emphasis and interest in the technology required to execute in these channels* Experience and interest in identifying, working with, and integrating leading technologies including but not limited to:Content Management Systems (e.g., WordPress, Adobe Experience Manager, Drupal, Magento, Kentico)Marketing Automation Tools (e.g., Salesforce Marketing Cloud, Adobe Experience Manager, HubSpot, Marketo, Drip)Testing and Personalization (e.g., Google Optimize, Optimizely)eCommerce (e.g., Shopify, BigCommerce)Loyalty Platforms (e.g. Cheetah Digital, SessionM, Punchh, Clutch)Data Platforms (Snowflake, AgilOne, Datorama)* Experience working with cross-functional teams.* Experience building and executing plans that deliver on objectives and provide measurable results.* Strong attention to detail while simultaneously understanding the holistic strategy.* Strong PowerPoint and presentation skills: you're able to tell a story through your presentations.* Ability to understand data and reporting and provide summaries back to the clients.* Strong interpersonal skills with the ability to diplomatically handle a fast-paced work environment.* Natural curiosity.Preferred Experience:* CRM, Social, Display and Web Technology Implementation* Marketing Agency* MarTech Management* Digital Marketing Manager* Paid Search/Digital Media* Social Media Manager* Project Management

Keywords: Bold Orange, Minneapolis , Digital Strategist, Client Strategy & Services, Other , Minneapolis, Minnesota