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Social Media Manager

Company: Jack Link's
Location: Minneapolis
Posted on: June 6, 2024

Job Description:

Company DescriptionWhen it comes to being wild, we know a thing or two. We're not afraid of trying something new or the hard work it takes to make it happen. It's in our DNA. We've turned a family recipe into a new snacking category. And the wilderness into the world's largest meat snack business, that's still proudly family owned and operated.We're a company built by innovators, and are driven to not only satisfy your hunger, but to also feed your journey
whether that journey is on the road, on the run, at the campground, at the playground, in the office or in the moment. It s a journey we share with you. It s the journey forward of our people, of our communities, of our category with a reverence for quality and an irreverence for the status quo.--At Jack Link's Protein Snacks, we see every moment of every day as an opportunity to move forward, to forge new ground. To realize our vision of becoming the World s #1 Protein Snack Company. We never give up. You never give up. Together, we keep going. Are you wild enough to join us?Jack Link's Protein Snacks is a global leader in snacking and the No. 1 meat snack manufacturer worldwide. Family-owned and operated with headquarters in Minong, Wisconsin, Jack Link s Protein Snacks also has a large corporate hub in Downtown Minneapolis, Minnesota. The company is made up of over 4,000 passionate team members, across 11 countries, who share an uncompromising commitment to delivering awesome products and feeding the journey of those who move things forward. The Jack Link s Protein Snacks portfolio of brands includes, Jack Link s, Lorissa s Kitchen, BiFi, Peperami, Wild River, Golden Island and Country Fresh Meats.Job DescriptionAs a Social Media Manager for the Jack Link s Outdoor brand, you will build and manage our content pipeline and social presence in a way that connects with our core audience in a meaningful and relevant way. You will work frequently with social personalities and ambassadors to develop content strategies, content calendars, and unique collaboration opportunities.-- You will also serve as the front lines at select events throughout the country, activating the Jack Link s Outdoors brand for both customers and consumers.-- Ideating around emerging content opportunities, serving as an on-camera representative, and developing storylines to share broadly with our audience will be the norm in this role. If you ve been looking for a social media role that leverages your personal passion for the outdoors, this is a great opportunity with a growing brand and team!The duties and responsibilities of this position shall consist of, but not be limited to, the following:CONTENT MANAGEMENT: Responsible for the development, implementation, and management of social media strategies and execution within our Jack Link s Outdoors program.Consistent prospecting for relevant content opportunities, creators, and distributionBuild and manage a dedicated social channel to feature relevant content that attracts our audience and keeps them engagedDevelop and manage content calendar, and track, measure, and report social media KPI sWork with integrated team to generate ideas and produce original content featuring Outdoor promotions and activitiesProvide creative direction for in-house video production/editingBuild out of shot list for Outdoor excursions for purposes of content captureAct as liaison to Jack Link s Outdoors influencer and ambassador networkAccountable for influencer and ambassador deliverablesLead ideation to expand deliverables in order to maximize influencer relationshipsEVENT EXECUTION:Responsible for activating the Jack Link s Outdoor brand in the field, with ownership from coordinating field activity to executing event attendance on behalf of the brandEvent coordination tasks:Coordinate product ordersCoordinate wearables merchandise ordersCoordinate infrastructure asset/infrastructure productionManagement of event logisticsOversee content production where applicable at live eventsCoordination of Jack Link s outdoor talent on siteAct as event lead when temporary in-market staff are required for additional helpHave the ability to travel to remote areas for purposes of content captureOTHER ADMINISTRATIVE DUTIES:Administrative and clerical tasks associated with the setup and reconciliation of Jack Link s Outdoors-- activitiesDevelopment and organization of Jack Link s outdoor content repositoryCollection and cataloguing of event-based contentPost event recapping and share outAny necessary follow ups produced in the field from brand activationIncludes directing leads to appropriate internal partiesSubmission of event related expenses to appropriate partiesQualificationsEDUCATION AND EXPERIENCEPreferred Education: BA Marketing, Journalism, or equivalentPreferred Experience: 3+ Years of experience in social media community management and/or Outdoor activationMust be willing to travel approximately 12-15 weeks per calendar yearMust be willing to work weekends, holidays, and evenings as needed--Must have a personal interest and comfortability in participating in outdoor activities such as hunting, fishing, camping and hikingFamiliarity with MS Office SuiteAbility to operate a pallet jack for moving freight in warehouse environmentAdept at collaboration and working within a team environmentDemonstrated ability to prioritize and work multiple projects
Must be able to roll with the punches and demonstrate adaptability in responding to changeStrong attention to detail, accuracy, and timeliness Strong listening and verbal and written communication skills, including the ability to understand and effectively carry out and communicate verbal and written instructionsDemonstrated ability to build and maintain effective working relationships with internal team members, business stakeholders, and externally with customers and brokersJACK LINK S CORE VALUES:Company values: Be Real, Speed Matters, Stewardship, Relationship Driven, Self-Discipline, and Show Awesome Character.Additional InformationEQUAL EMPLOYMENT OPPORTUNITY EMPLOYER:Jack Link s provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic that is protected by federal, state or local law.E-VERIFY:Jack Link s is participant in the federal E-Verify program to confirm the identity and employment authorization of all newly hired employees.-- For information about the E-Verify program, please visit:----http://www.uscis.gov/e-verify/employeesAll your information will be kept confidential according to EEO guidelines.

Keywords: Jack Link's, Minneapolis , Social Media Manager, Executive , Minneapolis, Minnesota

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