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Marketing Internship - Summer 2023

Company: Red Wing Shoe Company
Location: Red Wing
Posted on: November 26, 2022

Job Description:

Company DescriptionRed Wing Shoe Company is based in Red Wing, Minnesota, just 40 minutes from St. Paul, where our corporate office sits along the Mississippi River in downtown Red Wing. We are a global company with 2300 employees around the world, but we maintain a close-knit family atmosphere that comes with being a privately-held company. We're rich in history and tradition, but innovation drives us to deliver best-in-class product solutions and highly rated customer experiences. Focus on our employees and company culture results in meaningful employee engagement across the organization. Our Guiding Behaviors of Living our Values, Honoring our Brands, Inspiring our People, Centering on our Customers, and Preserving the long term success and legacy of our Company are the foundation on which we build our future.Job DescriptionRed Wing Shoe Company is excited to announce our 2023 Internship Program! The program is designed to offer you meaningful work that will prepare you for your career. You'll get to see first-hand how our corporate teams develop strategies and practices that support our retail and manufacturing partners, and customers worldwide.Applications must be received by November 30, 2022This position will offer a hybrid work structure. You will need to live within a commutable distance to Red Wing, MN as you'll be working on site 1-2 days per week. Standard work hours for this position are Monday-Thursday 8:00am-4:30pm; Friday 8:00am-1:00pm.Compensation is $20/hour.What to Expect as a Marketing Intern:What you will do:Play a key role in the creation and distribution of contentSupport digital channel teams in content production resizing images, making GIFs and reviewing content plans across brandsBuild out The Crew (Red Wing Shoe Company's brand ambassador program), including working with product / wear testing program to get boots on the right people prior to launchCapture TikTok content throughout the summer, collaborate with manufacturing experts and provide storyboards to video editor from concept to executionConduct a Competitive Research Report on what others are doing in the industry and how we can learnWhat you will gain:Understanding of art direction brand guidelines for photography and access outstanding photo assets to route through approval process for our marketing asset platform, Widen.Understand content management when it comes to photography rights, user agreements and permissions on digital assetsProject management experience, owning a project and driving executionAttention to detail in understanding social permissions, meta tags and routing content for approvalCross-functional collaboration experience, working with teams to help support marketing activitiesQualificationsWe're looking for students who meet the following requirements:Currently pursuing a bachelor's degree in Business, Marketing, or related fieldEnrolling as a Junior or Senior in the academic yearDigitally-savvy, with an appreciation and understanding of social media, web, etc.Attention to detail, execution and delivery according to aligned schedulesInterest and intrigue around brands, consumers, marketing, etc.Additional InformationRed Wing Shoes is an Equal Opportunity Employer.Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities.Individuals with disabilities needing assistance in completing an application may contact or call .Please view Equal Employment Opportunity Posters provided by OFCCP at All offers of employment are contingent on satisfactory results of a background check and drug screen.Red Wing Shoe Company, Inc. is a drug-free workplace.Red Wing Shoe Company will not be using recruitment agencies or firms to fill this position and we will not accept unsolicited resumes or candidate information. No agency calls please.The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information. 41 CFR 60-1.35(c)

Keywords: Red Wing Shoe Company, Minneapolis , Marketing Internship - Summer 2023, Advertising , Red Wing, Minnesota

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